Kate Bernot
- Nonalcoholic Beer, Within ReachBy Kate Bernot
Expensive equipment and a steep technical learning curve make contract brewing nonalcoholic beers an attractive option for smaller breweries.
Industry All Access - Going Big: Unlocking the Sales Potential of Double and Triple IPAsBy Kate Bernot
Sales of imperial IPAs are outpacing their standard-strength counterparts. Yet breweries need to find the right packaging mix, price point, recipe, and marketing to keep margins in line.
Industry All Access - Adjusting to the New Realities of Draft BeerBy Kate Bernot
Given the ongoing uncertainty in on-premise hospitality, there are fewer taps flowing than there were two years ago. Yet those open draft lines represent opportunities for breweries willing to adjust and build relationships.
Industry All Access - Beer Advocates: How Breweries Can Navigate Social IssuesBy Kate Bernot
Like it or not, social and political issues are becoming impossible for breweries and other businesses to avoid. Here is concrete advice on knowing when and how to get involved, and on how to choose your battles.
Industry All Access - Subscriptions, Perks, and Play: Strategies to Drive Recurring DTC OrdersBy Kate Bernot
Recurring payments, exclusive memberships, loyalty rewards, and games are among the ways that breweries of all sizes can keep customers engaged in e-commerce.
Industry All Access - Strength in Numbers: How Craft-on-Craft Deals Turn “Acquisition” from Dirty Word to Mutual OpportunityBy Kate Bernot
While some brewery owners seek a way out while keeping the brands they’ve built alive, others see opportunities to grow, diversify, and gain efficiencies.
Industry All Access - Forecasting for 2022: The Murky Crystal Ball Says, “Remain Agile”By Kate Bernot
Here’s how breweries are building in flexibility amid ongoing shortages, supply-chain headaches, labor crunches, and the rising costs that obfuscate next year’s forecasts.
Industry All Access - Brewers Wanted: In this Tight Labor Market, Competition for Production Staff is StiffBy Kate Bernot
The economy’s so-called “Great Resignation” isn’t affecting only the hospitality side of the brewing business—it’s also affecting the brewhouse.
Industry All Access - So, You Want to Export?By Kate Bernot
There is growing demand abroad for local, niche products—including beer. Even smaller breweries can tap into that sales channel. Here’s how to evaluate your brewery’s potential to export beer abroad.
Industry All Access - Cape May Brewing Has No Secret SauceBy Kate Bernot
With careful planning and carefree beers, the New Jersey brewery took itself from a Shore town taproom to a three-state powerhouse.
- How to Keep Ahead of the Crunch on CansBy Kate Bernot
Even as the shortage of aluminum cans gradually eases, supply-chain issues are wreaking havoc on price and availability. Here are specific tips for making sure you have the packaging you need, when you need it.
Industry All Access - Getting Carded: How to Successfully Require Proof of VaccinationsBy Kate Bernot
As vaccination rates lag and the Delta variant surges, some breweries are choosing to require proof of vaccination for staff or customers; in some places, it’s required by law. Here’s how some are implementing such policies while minimizing complications.
Industry All Access