
Bubbling Up: Hop Water Is on the Rise
ALL ACCESSIn demand and on trend, hop water is proving to be a low-effort, high-reward offering for many small breweries.
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In demand and on trend, hop water is proving to be a low-effort, high-reward offering for many small breweries.

Our latest in a series on small breweries going beyond beer: From a young brewery built to anticipate the latest trends, the Lulz brand of seltzers finds success by embracing big flavor while shedding all beery pretensions.

A small Michigan brewpub created a monster with its increasingly popular smoothie seltzer, expanding its footprint and inspiring imitators.